InStyle‘s Best Beauty Buys is one of the most important events in the industry’s calendar with over 100 industry experts including make-up artists, hairstylists and dermatologists voting for their winners in a range of categories. This year InStyle teamed up with John Lewis for an exclusive meet and greet with the InStyle Beauty Team with demonstrations, all the low down on the winning products and a Q&A session. After hearing about the event from my good friend Alice, I was lucky enough to snap up a ticket for the Southampton event before they sold out. After a quick snack and catch up over fresh orange juice and tea at the recently opened EBB & Flow we made our way to West Quay for the start of the event.
The evening started with drinks and canapés served in the restaurant on the top floor where there were demonstrations and massages available from various brands including Clarins, Liz Earle and Mac. Then we all took our seats as Cassie Steer, InStyle’s Beauty Director and Catherine Scale, Acting Beauty Assistant took their seats at the front and the event began. They discussed 5 of their favourite products each from the winning selection and a handful of other products before opening up the floor for any questions. A variety of people asked questions mainly around skincare and I learnt a lot of useful and valuable tips – mainly that I need to stop being so lazy and use a serum and a moisturiser and not just a moisturiser!
After the talk we ventured back downstairs to the Beauty hall where we collected our luxury goody bag and were able to redeem our £10 ticket price against any beauty purchase made. I opted for the Laura Mercier Secret Concealer as I have read some incredible reviews about this and a good friend of Alice’s recommended it to me and so far I am absolutely loving it and so happy I opted for this over the brown Mac lipstick I was debating over for ages. I also picked up a sample of the Dior foundation of my choice as part of the event and I picked up the Diorskin Forever Flawless Perfection Foundation in the shade Honey Beige. I’ve only managed to use this foundation once and I have mixed feelings about this so I will keep you updated.
Overall I really enjoyed the event and it was nice to be given the opportunity to pick the brains of some of the leading experts in the industry. I think everyone in the audience learnt a trick or two and I will be keeping my eye out for any future events similar to this. Make sure you check out the InStyle website for more recommendations and beauty tips!